Zeta's got a brand new look!

Convention attendees got the first look at Zeta’s new brand today!

See for yourself:

As members exited the Business Meeting, they saw a world transformed! Sisters received branded beach towels and swag. New photo backdrops lined the hallway. There was a giant cutout of the new crown for posing!

Members shared their reactions:

“It’s very fresh! When I saw it, I was like, ‘That is so cute!’ It’s up-to-date and modern!” - Brittany Easley (Iota Chi, Middle Tennessee State University), Alumnae Official Delegate for Murfreesboro, TN Chapter

“I love the crown! It’s going to be easier to use. And it’s so cute above the ‘e.’” -Skyler Sadden (Gamma Xi, Indiana University of Pennsylvania)

“I feel like it’s so effortless and minimalistic. I run our chapter’s social media, and the crown is going to be a staple. It feels timeless.” -Joaly Garcia (Delta Nu, The University of New Orleans)

“It reminds me of what Zeta means to me and what it stood for in my college days. I’m really excited about it!” -Katie Humphrey Cooper (Eta Mu, Augusta University), Alumnae National Officer VII-Beta